Google Ad Grants Compliance
At Humanitarians AI, we are committed to maintaining full compliance with Google Ad Grants policies, ensuring transparency in our operations, and responsibly using the resources provided to further our mission of developing ethical AI solutions for social good.
About Our Compliance
As a 501(c)(3) nonprofit organization, Humanitarians AI adheres to Google Ad Grants policies to ensure that all advertising efforts directly support our mission of harnessing AI for social good. We regularly audit our website and ad content to maintain compliance and maximize the impact of our advertising efforts.
This page outlines our compliance with key Google Ad Grants requirements, providing transparency about our practices and commitment to ethical operations.
Organization Information
Organization Name: Humanitarians AI Incorporated
Contact Email: info@humanitarians.ai
Phone Number: 246-049-5147
Website: https://www.humanitarians.ai/
501(c)(3) Status: Active
State ID: 001846362
EIN: 33-1984805
E-Verify: 331683101
Compliance Areas
1. Copyrighted Content Compliance
- All images, videos, audio, and text on the website are original or properly licensed.
- Documentation is maintained for all licensed or third-party content.
- No embedded content from other sites without explicit rights and added value.
- No use of logos, trademarks, or branded material without permission.
2. Website Policy Requirements
Domain Ownership & Mission
- Humanitarians AI owns the website domain.
- Mission statement is clearly visible on the homepage.
- Activities and services are clearly described throughout the website.
- Website content is unique and directly related to our mission.
Content Quality
- Content is original, substantial, and valuable.
- No duplicate, thin, or placeholder content.
- All information is accurate and up-to-date.
Technical Requirements
- Website uses HTTPS with a valid SSL certificate.
- Website loads quickly and is continuously monitored using Vercel's performance analytics tools to ensure optimal speed and responsiveness.
- Website is mobile-friendly and responsive across all devices and screen sizes.
- Performance metrics are regularly reviewed to ensure compliance with Google's page experience requirements.
Navigation & Functionality
- All navigation links work (no broken links or 404 errors).
- Donation button is visible and functional.
- Navigation is clear and intuitive.
3. Donation & Fund Usage
- Donation pages are secure (HTTPS).
- Donation purpose and use of funds are clearly explained: 100% of all donations support our direct operational costs, including program expenses, legal fees, and staff salaries to advance our mission.
- No sale of unrelated products/services.
4. Transparency & Contact
- Humanitarians AI operates as a fully remote 501(c)(3) nonprofit organization serving communities worldwide.
- Contact email (info@humanitarians.ai) and phone number (246-049-5147) are displayed.
- Privacy policy and terms of use are accessible from the footer on every page.
- Contact information is easy to find in the website footer.
Google Ad Grants Campaign Strategy
At Humanitarians AI, we employ advanced, data-driven approaches to maximize the impact of our Google Ad Grants advertising. Our campaigns are meticulously structured to align with program goals while adhering to all Google Ad Grants policies.
Campaign Structure & Management
Our campaigns are organized around our four core programs, with dedicated campaign structures for Fellows Program, AI for Good, Lyrical Literacy, and Botspeak. Each campaign targets specific audiences with carefully researched keywords and messaging.
Key Campaign Strategies:
- Structured Keyword Organization: Each campaign utilizes high-intent keywords, awareness keywords, and long-tail keywords to maximize relevance and conversion potential.
- Data-Driven Optimization: We employ statistics, AI, and machine learning techniques to continuously refine our campaign performance and maximize ROI.
- Targeted Audience Segmentation: Campaigns are tailored to reach specific audiences most likely to engage with each program, from AI researchers to educators to recent graduates.
- Continuous Monitoring: Our Fellows regularly update keyword lists, test new ad copy variations, optimize landing pages, and adjust strategies based on performance data.
Campaign Goals
Program Awareness
Increase awareness of our programs among targeted audiences who can benefit from or contribute to our mission.
Educational Engagement
Drive traffic to our educational resources, particularly our YouTube channel where program lessons are hosted.
Program Participation
Encourage volunteer engagement and program participation from qualified individuals and organizations.
Partnership Development
Facilitate collaborations with educational institutions, researchers, and organizations aligned with our mission.
Donation Support
Secure funding and donations to sustain our nonprofit initiatives and expand our impact.
Thought Leadership
Position Humanitarians AI as a leader in ethical AI development and application for social good.
Complete details of our campaign strategies, including comprehensive keyword lists, audience targeting parameters, and optimization approaches can be found in our public GitHub repository at github.com/Humanitariansai/Humanitarians-AI-Google-AdWords.
This transparency in our advertising approach reflects our commitment to responsible AI development and ethical digital marketing practices.
Google Ad Grants Program-Specific Rules
- Only mission-based activities are promoted (no commercial/unrelated services).
- No ads link to pages that primarily serve as links to other sites or display ads.
- No single-word or overly generic keywords in campaigns.
- Minimum 5% account-wide click-through rate (CTR) is maintained.
- At least two active ad groups per campaign, each with closely related keywords.
- At least two active sitelink ad extensions are used.
- All policy warnings from Google are addressed promptly.
Ongoing Compliance & Maintenance
- Regular content audits are scheduled and conducted quarterly.
- Google Ads account is monitored weekly for policy warnings.
- Website and ad content is kept updated and relevant.
- Documentation for all third-party content is maintained and accessible.
Website Performance Monitoring
We utilize Vercel's advanced monitoring tools to ensure our website maintains optimal performance, which is critical for both user experience and Google Ad Grants compliance:
- Real-time Analytics: Continuous monitoring of page load times, server response times, and overall site performance.
- Performance Alerts: Automated notifications if site performance falls below established thresholds.
- Optimization Reports: Regular analysis of performance metrics to identify and implement improvements.
- Edge Network Delivery: Content is served from the closest geographic location to each user, ensuring fast load times globally.
- Core Web Vitals Tracking: Continuous monitoring of Google's Core Web Vitals metrics to ensure optimal search performance.
Contact Us
If you have any questions about our Google Ad Grants compliance or need additional information, please contact us: